This Is It Shops eCommerce enterprises, and our family, have been serving you, the consumer, on the Web since 2003 with our specialty and niche "e-tail " stores - and we plan to be around for a long time to come. This Is It Shops.com, LLC welcomes you to safe, secure, and pleasurable online shopping at all the This Is It Shops eCommerce stores. We think you'll find that customer service, personal service, is the philosophy at each of our This Is It Shops stores. Just think of the "mom & pop" small town stores where the owner bends over backwards to take care of his or her customers - that's This Is It Shops.com LLC. We offer personal service to each and every consumer who visits one of our ecommerce shops. As a family owned and operated business, a mom & pop business, we always offer our customers competitive values and greater product availability than the "Big Box" stores.